Sales and Marketing Consultancy
In most cases, the aim of any sales and marketing activity is to grow the business, adding to top line income by more effective and impactful sales, coupled with intelligent marketing which serves to support the sales function.
Our main areas of service offering include the following:
We can offer tailored sales training packages to suit your firm's specific needs, including one-to-one tuition, Management/Director, Group, and Sales teams.
We provide a range of flexible training packages, which can take the form of workshops, seminars, or bespoke firm-specific programmes.
Exceeding your sales targets
We can help you to exceed your sales targets more quickly, by providing professional advice in the following key areas:
- Understanding what motivates a prospect to want to engage
- Overcoming and defusing objections
- Presenting your product or service - how to "pitch" effectively
- Negotiating the sale, and anticipating problems
- Closing skills
- Post sale customer relationship management / KAMs
Marketing for success…
Our specialist marketing team are experts in developing long term marketing strategy that works. Effective marketing involves an overall analysis of the market and its conditions, an understanding of your competitors’ activity and, in turn, tailoring your product or service to meet market needs, expectations, perceptions and consumer behaviour.
We help you to develop programmes that create long term, sustainable and bespoke marketing activity.
This marketing activity then becomes pivotal in enabling you to focus on specific opportunities that come to light, and develop a compelling brand position for your business moving forward.
We also host bi-monthly sales and marketing seminars and workshops aimed at tackling a new and challenging topic each time, the material of which is delivered by an expert in their relative field. Recent examples include David Oliver from Insight Marketing joining us for a 3 hour seminar on Digital Marketing mastery, including over 100 tips for all delegates to use in maximising search engine optimisation (SEO), effective pay-per-click (PPC) campaigns.
Listen to Ben Middleton being interviewed on local radio about the challenges of starting a new business and how to avoid common mistakes in the early days of trading.